Bullion Holiday Deals: Kwanzaa

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Joyous Kwanzaa!

Kwanzaa is often misunderstood. Yet, it’s a beautiful holiday filled with family, dancing, food, and love. Kwanzaa is a Pan-African and African-American holiday celebrating the rich culture and values within the African American community. It goes from December 26th through January 1st each year. Additionally, many people celebrate it alongside Christmas and New Year’s Day. 

Kwanzaa comes from the phrase “Matunda ya Kuanza), which means “first fruits” or “harvest.” It is a cultural celebration that showcases what it means to be both human and African.


In 1966, Dr. Maulana Karenga researched frequent African harvest festivals as a way to bring the African-American community together during a time of upheaval and unrest. It is a time of Thanksgiving/thanks honoring African heritage with seven main principles and some essential symbols/traditions.  


Each night, families discuss a different principle of Kwanzaa. These seven principles are the backbone of the holiday and utilize a strong sense of thanks, unity, and devotion. 

  1. Unity (Umoja) -- help unite the community, family, and nation

  2. Self-Determination (Kujichagulia) -- to define, create, and speak for all African-Americans

  3. Collective Work & Responsibility (Ujima) -- Creating and maintaining a community and helping others through problems.

  4. Cooperative Economics (Ujamaa) -- Creating and maintaining African-American businesses

  5. Purpose (Nia) -- To build greatness in the African-American community

  6. Creativity (Kuumba) -- to leave the community as beautiful and beneficial as possible

  7. Faith (Imani) -- to believe in people, parents, leaders, and teachers in the African-American community

Kwanzaa Symbols/Words

  • Straw or cloth mat (Mkeka) -- Showcases tradition, culture, and African history

  • Candle Holder (Kinara) -- African ancestors

  • Seven Candles (Mishumaa Saba) -- Three red, three green, and one black candle (unity candle)

  • Crops (Mazao) -- Lots of fruits, vegetables, and nuts; Emphasizes hard work

  • Corn (Mahinda) -- Symbolizes fertility and children as the future

  • Gifts (Zawadi) -- Most gifts are handmade or meaningful and should encourage education, growth, and success.

  • Unity Cup (Kikombe Cha Umoja) -- Used to unite the family and perform the libation

  • Giving Thanks to African Ancestors (Shukrani)

  • African Feast (Karamu)


Kwanzaa has some similarities to both Christmas and Hanukkah. One candle each night is lit on the Kinara, similar to a menorah. The candles represent the seven principles. On the last day, families exchange gifts and celebrate with a feast of food. 

Celebrations include singing, libations, dancing, poetry, storytelling, African drumming, gifts, and giving honor and praise to African ancestors. Families will decorate with beautiful art, colorful cloth from Africa, enjoy savory foods and fresh fruit, and partake in ceremonies.  

Feasting foods often include ingredients that Africans brought to America, such as spicy sauces, collard greens, sesame seeds, sweet potatoes, and peanuts. 

The Unity Cup is a ritual during the Karamu feast, on the last day. All members of the family drink from the cup to promote unity. The eldest of the family pours the libation all four directions of the wind — a tradition to bless those not at the gathering. The last thing the elder member does is pour the rest on the ground to honor African ancestors. The group then says Amen. 

Many who celebrate Kwanzaa use it as a time of deep reflection, meditation, and study of African traditions. The last day, especially, is a time of assessment and self-reflection. Questions are often “Who am I?” and “Am I all I ought to be?”


Celebrate this Kwanzaa meaningfully with the gift of precious metals investment. Pay honor to Africa with the South African Gold Krugerrands or Silver Krugerrands. Additionally, browse our wide selection of US Mint gold, silver, platinum, and palladium

Click on one of the precious metals product links above and order your coin or bar today. Once you purchase from our cart, we will package and ship to you with the highest of care. Have a very joyous Kwanzaa!